Introduction

Business

Concept

The original name of our company is hWADAYAh, this word symbolizes the concept of harmony.

Hata-NorenOur company was founded in the early 18th century, and since that time our antecedents have been engaged in various businesses. We have always searched for new opportunities to satisfy the needs of contemporary society. We strive to conduct our business mindful of a harmonious society.

Adapting to change, changing ourselves.

After World War II Japan changed rapidly and entered a period know as the Japanese post-war economic miracle. At that time, we mainly sold construction materials, for example: glass and cement. In 1969 we established a concrete works.

In the late eighties, the cold war was coming to an end and this resulted in more competitive markets around the world. Japan continued to experience a boom economy until the bubble finally burst in the early nineties. Since that time Japanfs economy has been slowly stagnating and the decades between then and now have been challenging for Japanese businesses.

In 2004 Hosoda Co. entered the world of e-commerce by setting up an online store, selling tools and other hardware. This enterprise has been growing steadily since.

In 2010 we began a new venture; trading with overseas companies. Charles Darwin said, gIt is not the strongest of the species that survives, nor the most intelligent that survives. It is the one that is the most adaptable to change.h This is also true of the business environment. We continue to grow, adapting to change while conscious of the future.